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In a market driven by customer expectations, personalization is key to delivering value and securing loyalty.
- Use data analytics to understand individual customer needs and preferences.
- Develop flexible insurance products that allow customers to tailor coverage.
- Implement dynamic pricing models based on real-time data and behavior.
- Foster ongoing customer engagement to refine and personalize offerings.
Conduct a market analysis to identify personalization opportunities. Develop a pilot product incorporating dynamic pricing and customization.
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