
Millennials have unique financial perspectives and needs, necessitating a reevaluation of life and annuity products.
- Design flexible life and annuity products that cater to the career and life fluidity typical of millennials.
- Leverage digital marketing to reach millennials where they spend their time.
- Offer educational resources on the importance of early retirement planning and life insurance.
- Incorporate ESG investment options to align with millennials’ values.
Review your life and annuity offerings with a focus on millennial appeal. Consider developing a new product or campaign targeted at this demographic.
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